United Kingdom - Automotive - History
11.11.2014
This year it was announced that new vehicle sales were the highest for a decade, new figures released from CAP and the SMMT show that in September 58% of new car registrations had digital radio as standard. Nearly 250,000 cars were sold with digital radio as standard during that month - a 47% increase from September 2013. In the last year (Oct 13-Sep 14) more than 1.25 million new car registrations had digital radio as standard.
According to RAJAR, 61% of all radio listeners listen in the car and 22% of all radio listening takes place in car (RAJAR Q2 2014).
Leading manufacturers such as Ford, Vauxhall, VW, Audi, BMW, Mercedes-Benz, Toyota, Land Rover, Mini, Volvo, Chevrolet, Lexus and Alfa Romeo all have the majority of their vehicles with digital radio as standard.
From September 2014, 11.8% of new commercial vehicles now have digital radio as standard compared with 1.4% in September 2013.
A further steep change is expected when more new models get DAB as standard in Q1 2015 and leading vehicle manufacturers who are yet to fit DAB as standard start introducing DAB across their range.
With over 35 million cars on the road, the challenge (and opportunity) remains in the aftermarket. Digital Radio UK is working with the industry to support the growing aftermarket with consistent media and in-store promotional campaigns.
Digital Radio UK - Digital Dashboard Audit
Consumers love digital radio in cars, and DAB digital radio is increasingly becoming the
norm; 58% of new cars in the UK now come with DAB as standard. However, the introduction of
connected cars and changes to digital dashboards could affect the ability of drivers to access
broadcast radio. Digital Radio UK has conducted a Digital Dashboard Audit to find out if
radio is still prominent on dashboards and assess the implications of connecivity on the user
experience. Read the full report here.
Service Following
Alongside the launch of the Digital Radio Certification Mark; Arqiva, Global Radio and Digital Radio UK have set up a test area to demonstrate the DAB service following system. The objective of setting up this test is to provide DAB radio receiver manufacturers with an ETSI standard-compliant demonstration of service following use cases, as defined in ETSI 103 176, and to confirm the UK Broadcast Digital Radio Technical Codes and Guidance published by OFCOM. The UK’s service following test route has been set up and is now live. Service following is required as part of the minimum specification for in-vehicle products, therefore this test route will be useful for manufacturers to test their products. Download the Service Following Test Route Technical Document. For more information contact Sam Bonham, Technology Development Manager, Digital Radio UK sam.bonham@digitalradiouk.com.
14.10.2014
This year it was announced that new vehicle sales were the highest for a decade, new figures released from CAP and the SMMT show that in September 58% of new car registrations had digital radio as standard. Nearly 250,000 cars were sold with digital radio as standard during that month - a 47% increase from September 2013. In the last year (Oct 13-Sep 14) more than 1.25 million new car registrations had digital radio as standard.
According to RAJAR, 61% of all radio listeners listen in the car and 22% of all radio listening takes place in car (RAJAR Q2 2014).
Leading manufacturers such as Ford, Vauxhall, VW, Audi, BMW, Mercedes-Benz, Toyota, Land Rover, Mini, Volvo, Chevrolet, Lexus and Alfa Romeo all have the majority of their vehicles with digital radio as standard.
From September 2014, 11.8% of new commercial vehicles now have digital radio as standard compared with 1.4% in September 2013.
A further steep change is expected when more new models get DAB as standard in Q1 2015 and leading vehicle manufacturers who are yet to fit DAB as standard start introducing DAB across their range.
With over 35 million cars on the road, the challenge (and opportunity) remains in the aftermarket. Digital Radio UK is working with the industry to support the growing aftermarket with consistent media and in-store promotional campaigns.
SERVICE FOLLOWING
Alongside the launch of the Digital Radio Certification Mark; Arqiva, Global Radio and Digital Radio UK have set up a test area to demonstrate the DAB service following system. The objective of setting up this test is to provide DAB radio receiver manufacturers with an ETSI standard-compliant demonstration of service following use cases, as defined in ETSI 103 176, and to confirm the UK Broadcast Digital Radio Technical Codes and Guidance published by OFCOM. The UK’s service following test route has been set up and is now live. Service following is required as part of the minimum specification for in-vehicle products, therefore this test route will be useful for manufacturers to test their products. Download the Service Following Test Route Technical Document. For more information contact Sam Bonham, Technology Development Manager, Digital Radio UK sam.bonham@digitalradiouk.com.
10.10.2014
This year it was announced that new vehicle sales were the highest for a decade, new figures released from CAP and the SMMT show that in April 2014, 55% of new cars came with DAB digital radio as standard, up from 37.2% in April 2013.
According to The Society of Motor Manufacturers and Traders, demand for the new 14-plate saw March 2014 reach 464,824 new car registrations, a rise of 17.7%, the highest in a decade. Record new car sales and the move to fitting digital radio mean that in 2014 to date over 440,000 vehicles have been registered with digital radio as standard - an increase of 62% on last year.
A further steep change is expected when more new models get DAB as standard in Q1 2015 and leading vehicle manufacturers who are yet to fit DAB as standard start introducing DAB across their range.
With over 35 million cars on the road, the challenge (and opportunity) remains in the aftermarket. Digital Radio UK is working with the industry to support the growing aftermarket with consistent media and in-store promotional campaigns.
SERVICE FOLLOWING
Alongside the launch of the Digital Radio Certification Mark; Arqiva, Global Radio and Digital Radio UK have set up a test area to demonstrate the DAB service following system. The objective of setting up this test is to provide DAB radio receiver manufacturers with an ETSI standard-compliant demonstration of service following use cases, as defined in ETSI 103 176, and to confirm the UK Broadcast Digital Radio Technical Codes and Guidance published by OFCOM. The UK’s service following test route has been set up and is now live. Service following is required as part of the minimum specification for in-vehicle products, therefore this test route will be useful for manufacturers to test their products. Download the Service Following Test Route Technical Document. For more information contact Sam Bonham, Technology Development Manager, Digital Radio UK sam.bonham@digitalradiouk.com.