Switzerland - Receiver Market - History
06.01.2014
A quarter of a million DAB+ digital radios – including 70,000 car radios – were sold in Switzerland in the first nine months of 2013. 1.4 million digital radios were thus in use nationally as at the end of September. The range of radios on sale is also expanding all the time. Consumers in Switzerland already have a choice of 420 models of digital radios in a wide variety of designs and price ranges. 1.4 million people nationwide listen to digital radio every day (survey AUG 2012). Currently, over one third of all households have access to a digital radio. All radio and TV retailers as well as the major chains sell DAB+ receivers in Switzerland with a wide range of different receivers. More than 50 brands and over 420 different models are currently available.
Portable digital radios recorded marked growth in sales in 2012. Digital radio alarm clocks are also gaining in popularity, with the number of devices sold up by 20%, and sales revenues by 15%. Digital radios are thus bucking the generally negative trend. Indeed, the Swiss market for portable audio devices is shrinking all the time, with year-on-year sales revenues falling – sometimes significantly – since 2007.
Digital radio: Growth of digital radio 2006 – 2012 in Switzerland (Sales)
1,400,000 devices on the market, Source: MCDT
1/3 digital radio households
13.11.2013
1,200,000 receivers had been sold by the summer of 2013. Retailers report that more than a quarter of a million DAB+ radios were sold in 2011 alone. The range of radios on sale is also expanding all the time. Consumers in Switzerland already have a choice of 420 models of digital radios in a wide variety of designs and price ranges. 1.4 million people nationwide listen to digital radio every day (survey AUG 2012). Currently, over one third of all households have access to a digital radio. All radio and TV retailers as well as the major chains sell DAB+ receivers in Switzerland with a wide range of different receivers. More than 50 brands and over 420 different models are currently available.
Portable digital radios recorded marked growth in sales in 2012. Digital radio alarm clocks are also gaining in popularity, with the number of devices sold up by 20%, and sales revenues by 15%. Digital radios are thus bucking the generally negative trend. Indeed, the Swiss market for portable audio devices is shrinking all the time, with year-on-year sales revenues falling – sometimes significantly – since 2007.
Digital radio: Growth of digital radio 2006 – 2012 in Switzerland (Sales)
1,150,000 devices on the market, Source: MCDT
1/3 digital radio households
02.07.2013
1,150,000 receivers had been sold by end of 2012. Retailers report that more than a quarter of a million DAB+ radios were sold last year alone. The range of radios on sale is also expanding all the time. Consumers in Switzerland already have a choice of 420 models of digital radios in a wide variety of designs and price ranges. 1.4 million people nationwide listen to digital radio every day (survey AUG 2012). Currently, over one third of all households have access to a digital radio. All radio and TV retailers as well as the major chains sell DAB+ receivers in Switzerland with a wide range of different receivers. More than 50 brands and over 420 different models are currently available.
Portable digital radios recorded marked growth in sales in 2012. Digital radio alarm clocks are also gaining in popularity, with the number of devices sold up by 20 percent, and sales revenues by 15 percent. Digital radios are thus bucking the generally negative trend. Indeed, the Swiss market for portable audio devices is shrinking all the time, with year-on-year sales revenues falling – sometimes significantly – since 2007.
Digital radio: Growth of digital radio 2006 – 2012 in Switzerland (Sales)
1,150,000 devices on the market, Source: MCDT
1/3 digital radio households