“DAB+ leads the way” as latest in-car listening research revealed at WorldDAB Automotive 2025
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The importance of the car as a core location for broadcast radio listening has been highlighted by new research revealed at WorldDAB Automotive 2025 in Madrid on 19 June. Nearly 200 senior executives gathered at the annual event organised by WorldDAB, the global industry forum for DAB+ digital radio. It opened with public and private broadcasters joining forces to deliver a unified message to the automotive sector: broadcast radio must remain prominent in the evolving in-car environment. Edison Research’s Megan Lazovick unveiled new consumer data about in-car listening, including the latest Infinite Dial Australia survey. “DAB+ leads the way,” she said.
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