Netherlands

Last update: 05.09.2024 - older versions

The Dutch launch of DAB+ has been called the most successful yet in Europe, thanks to high sales figures for digital receivers. The commercial radio stations (VCR) and the public radio stations (NPO) both have 95% coverage. NPO extended coverage of its existing DAB multiplex from 70% to 95% in early 2014, and migrated services to DAB+ in 2013. Commercial stations were launched from 1 September 2013 and the total number of stations increased from 9 to 21.

Digital Radio Netherlands is leading the promotion of DAB+, using the international DAB+ logo. 

30 per cent of Dutch households now own a radio equipped with DAB+, according to figures from the CBS Central Bureau of Statistics. This involves a radio equipped with DAB+ in the home and/or car. DAB+ awareness also rose to 56 per cent in figures released in September 2024.

Increase in national services with DAB+ vs FM

By using DAB+ the national public broadcaster NPO went from 4 channels on FM to 15 currently on DAB+.

For the national commercial broadcasters: at present, they have gone from 9 on FM to 18 currently on DAB+.

For regional stations, by using DAB+ their coverage area becomes much greater.

Regional stations

In the first quarter of 2020, ten local DAB+ ensembles with over 40 stations went into operation in the Netherlands. DAB+ licences were issued for a total of 22 regions, with broadcasts on air in large cities such as Amsterdam and The Hague as well as rural parts of the country.

National DAB+

In December 2020, details on the the launch of a third national multiplex - the second national commercial multiplex in the country - were published by the Official Journal. With this auction, all radio stations in The Netherlands (national, regional and local) would be broadcast on DAB+.

The licences in question will be granted for a period of 12 years (2021-2033), with a starting price of 50.000 euros per licence. The auction will be held in the first quarter of 2021, with the application period starting on 19 January 2021.

Local DAB+

In March 2024, the Ministry of Economic Affairs and Climate started consultations on local DAB+ capacity for commercial radio. In parts of the Netherlands, local radio on DAB+ is already available through temporary licences, but from September, local DAB+ will become available for the whole country. The 57 allotments will be used for both local and commercial radio. Local public broadcasters therefore had until February to apply for a licence. Over 200 broadcasters did so. They have now already received their licences. The remaining capacity on the 57 allotments will now be distributed to commercial radio. A total of 815 licences are involved. The number of available licences varies per allotment and depends on the number of local public broadcasters that have already received a licence. On most allotments, however, more than 10 licences are available for commercial radio.

Last update: 26.09.2014 - older versions

The public broadcaster’s population coverage is currently 95%. The commercial broadcasters’ reached 95% outdoor coverage on 1st September 2013. NPO extended the network with a further 14 transmitter sites in early 2014. By 2015, the network will be further extended with an additional 24 transmitter sites, enabling good indoor reception across virtually all of the Netherlands.

NPO Coverage 2014 - 95% outdoor                               NPO coverage September 2017

                                              

VCR coverage 2014 - 95% outdoor

Last update: 03.03.2021 - older versions

In this country there are

on air.

Please note:

(a)    These web pages are updated regularly to reflect current services on air, however they may not be exactly up to date.

(b)    The logos shown on these pages are for illustrative purposes only – manufacturers and broadcasters are directed here for information on implementing station logos.

The Netherlands has two national multiplexes (NPO and VCR) and one (national) layer consisting of five regional multiplexes (frequency block 9D is used twice).

Furthermore the layer of MTV-NL is also national consisting of 9 regional muxes.

In total, there are 94 DAB+ simulcast, 18 DAB+ exclusive, 1 DMB simulcast, 1 Data exclusive (TPEG) programmes. 

Dynamic slideshow is used on NPO Radio 1 (public broadcaster), which airs weather, traffic, headlines and news.

National

There are two regular national DAB+ multiplexes, 5 regular regional multiplexes and one trial national DMB multiplex on air. The NPO national DAB+ multiplex carries eleven programmes from public service broadcaster NPO; four are simulcasts of regular FM/AM radio broadcasts and seven are exclusive to DAB+ and are broadcast also online. In May 2014 Dutch public broadcaster NPO started transmitting slideshow images (SLS) via DAB+ on the majority of its programming channels. Broadcast Partners operates the national commercial multiplex and carries 18 DAB+ services (9 exclusive to DAB+ and 9 simulcasts of FM stations) as well as TPEG traffic information data service.

-       NPO (public broadcaster) mux : 4 simulcast and 7 DAB+ only (NPO will add 4 extra DAB+ 

-       VCR (commercial broadcasters) mux : 9 simulcast and 9 DAB+ only (and 1 TPEG)

-       MTV-NL: 3 simulcast and 2 DAB+ only, and 1 DMB simulcast channel

In July 2020, The Netherlands launched new consultation regarding the launch of a second national commercial multiplex. With this auction, all radio stations in The Netherlands (national, regional and local) would be broadcast on DAB+.

The licences in question will be granted for a period of 12 years (2021-2033), with a starting price of 50.000 euros per licence. The auction will be held in the first quarter of 2021.

Regional

There are 13 simulcast (no dab+ only) regional public services on air.

There are 31 simulcast (no dab+ only) regional commercial services on air.

-       9D-north: 15 simulcast

-       6B: 16 simulcast

-       8A: 17 simulcast

-       9D-south: 13 simulcast

-       7A: 17 simulcast

More information on the regional multiplexes is available at http://radio-tv-nederland.nl/dab/dab-overzicht-roos-nlco.html.

Feature of exclusive services on DAB+ digital radio in the Netherlands

Sky Radio Christmas is on air every year from 1st of October till end of December (3 months in a row). The rest of the year it is Sky radio Hits (non-stop station).

   

Simulcast on AM / FM Exclusive on digital Total of services
DAB+ programmes 94 18 112
DMB programmes 1 0 1
Data services 0 1 1
Total9519114

Last update: 16.02.2022 - older versions

In the Netherlands, 95% of new cars sold are equipped with DAB+ as standard (Source: JATO Dynamics H2 2021).

60% of weekly radio listening in the Netherlands is done in cars or on the move and 20% of all listening time is in cars.

Co-operation with the car industry is crucial to the success of DAB+ and the automotive industry is supported through information sessions where car audio retailers and installers are kept up to date with developments in digital radio and supporting marketing campaigns promoting DAB+ digital radio listening. 

The website http://digitalradio.nl/apparatuur provides solutions for after-market in collaboration with several companies and is constantly updated.

Last update: 16.02.2022 - older versions

Over 3,212,000 receivers have been sold in The Netherlands from 2013 onwards (including consumer and automotive receivers).

 

 

 

Last update: 20.05.2014 - older versions

MTVNL is currently testing DMB transmissions in The Hague area.

Last update: 07.01.2021 - older versions

National DAB+

There are currently two national multiplexes in The Netherlands, one commercial and one public one.

In December 2020, details on the the launch of a third national multiplex - the second national commercial multiplex in the country - were published by the Official Journal. With this auction, all radio stations in The Netherlands (national, regional and local) would be broadcast on DAB+.

The licences in question will be granted for a period of 12 years (2021-2033), with a starting price of 50.000 euros per licence. The auction will be held in the first quarter of 2021, with the application period starting on 19 January 2021.

 

Key features of regulation for digital radio in the Netherlands are:

  • Two national MUX, one public and one commercial, using DAB+
  • All of the current national FM commercial broadcasters are now transmitting in DAB+
  • All new FM and MW licenses (granted in 2011) contain a condition to broadcast digitally (simulcasting)
  • The Dutch government issues DAB licences and determines the terms and conditions that apply to the use of DAB in the Netherlands. It was announced that Band III and L-Band should be used for DAB based services. Broadcasters may choose to use DAB, DAB+ or DMB. The majority of interested parties have chosen DAB+.
  • National commercial stations have obtained a multiplex licence for a minimum of 16 DAB stations. Regional stations (both public and commercial) had until 10 June 2011 to inform the minister if they would use a commercial regional mux, or piggy back on an already issued mux (operated by MTVNL). Local radio is interested in Band III as well.
  • Mobile TV Netherlands (MTVNL) owns a licence for nationwide mobile TV, radio and data broadcast in Band III and currently has an extensive test network operating in the Haaglanden, Hilversum and the Eindhoven regions.
  • By September 1st 2015, 21 services (from 13 regional public stations) were on air and the regional commercial services will start in all allotments.
  • 34 regional radio stations will be able to receive DAB+ licenses. Only commercial radio stations that already have a legal permit for DAB+ may enrol for consideration. Licences were awarded Aug. 10 2015
  • 2016: review on the development of digital radio.
  • Depending on success of digital radio, DSO is possible – with potential date of 2023.
  • Important indicators: >50% of households own a digital radio and developments in other European countries.
  • Public broadcaster NPO switched off AM on the 1st September 2015 and from then on will use DAB+ instead of AM for broadcasting NPO Radio 5. 

Last update: 06.05.2021 - older versions

2021 advertising spend

In Q1 2021, the total net radio advertising spend increased by 2.3% to €36 million, while the digital radio advertising spend for that same period reached €1.5 million.

2019 Campaign

This DAB+ advertisement published by The Netherlands digital radio marketing body digitalradio.nl uses radio's well known personalities and DJs to tell listeners that they are now broadcasting their shows on DAB+, where they can listen to DAB+ (in their home, on the bicycle and in the car) and about the new programme content they'll find on DAB+. The advert reinforces the improved quality of sound with DAB+ using the slogan "DAB+ the new sound of radio!"

2017 Campaign

The Netherlands is on track when it comes to the roll out of DAB+ according to research by Digital Radio NL. Data shows that since the start of the campaign "Let's get digital 'in May 2014, the awareness of digital radio increased to 72%. The number of DAB+ radios sold in 2016 increased by 33% compared to 2015.

The joint marketing campaign “let’s get digital” was launched Q2 2014 and supported by public and commercial broadcasters and the Ministry of Economic Affairs. 

The website http://www.digitalradio.nl/ was set up to raise awareness of DAB+ in The Netherlands.

 

2016 Campaign

Digital Radio NL campaign

Flight 1 -> February 15 until March 6

Flight 2 -> April 11 until May 1

Flight 3 -> May 30 until June 12

Flight 4 -> August 15 until September 4

Flight 5 -> September 26 until October 7

Flight 6 -> November 28 until December 18

2015 Campaigns
Summer 2015  

A TV campaign ran on NPO, NPO2 and NPO3 using radio personalities to promote digital radio.  

DAB+ Let’s get digital 1 from DAB+ Digitale Radio on Vimeo.

DAB+ Let’s get digital 2 from DAB+ Digitale Radio on Vimeo.

 

Spring 2015 

A spring campaign for Digital Radio+ (DAB+) was launched on the national radio stations. Here listeners are reminded of the benefits of digital radio. Former radio deejay Leo van der Goot is featured in the ad spot.The Spring spot on the radio is one of the campaigns to be launched this year for DAB+. This year again various activities are organised to increase awareness of DAB+. At the AutoRAI event a presentation will be given to inform the automotive industry about digital radio. Minister Kamp will hold talks with the automotive industry to deliver more new cars as standard with a DAB+ digital radio.

Nostalgie launches on DAB+
01.08.2022 - Netherlands Netherlands
From today (1 August), the radio station Nostalgie can be heard throughout the Netherlands via DAB+. Nostalgie is owned by Mediahuis, which operates various newspapers in the Netherlands, including NRC Handelsblad and De Telegraaf. As of today, the station can be heard throughout the Netherlands via channel 9C, on a new national network that has been operational since May.

(MediaMagazine.nl) Read more


Reorganisation of regional DAB+ networks has started
25.07.2022 - Netherlands Netherlands
The first step is being taken in Friesland for the reclassification of the regional DAB+ networks. During the night from Monday to Tuesday, the network will be switched from channel 9D to 5A. The reclassification will be implemented in the rest of the country in the coming weeks. In order to better match the regional DAB+ networks to the wishes of the regional public and commercial radio stations, research was conducted a few years ago into the redistribution of the various DAB+ networks. This also resulted in a new division of the networks of the regional stations.

(RadioWereld.nl) Read more


Layzer Radio expands to DAB+
23.07.2022 - Netherlands Netherlands
From this week, the online radio station Layzer Radio can also be heard in parts of the Netherlands via the digital airwaves on DAB+. According to its website, the radio station brings a refreshing mix of pop, house and R&B music. The radio station broadcasts via the DAB+ in the northern part of North Holland and in the Almere region.

(Mediamagazine) Read more


Kermis FM starts again, nationally via DAB+
22.07.2022 - Netherlands Netherlands
On Friday 22 July, at 3pm Kermis FM starts its broadcasts. The temporary radio station can be heard nationwide via DAB+. Kermis FM is an event channel that broadcasts during the Tilburg Kermis (Funfair). At 3pm, DJ Lars Boele will start the first record and Kermis FM has officially launched. The station can then be followed for ten days via radio, television and the Internet. “As always, our programming is a mix of new talent and established names. You can hear, among others, Domien Verschuuren and Anton Griep (Qmusic), Jordy Graat (Omroep Brabant), Bas Menting and Mart Meijer (Radio 538), Herman Hofman (NPO 3FM), and Barry Paf (100%NL)." The radio station can be heard almost nationwide via DAB+ on channel 7D.

(Mediamagazine ) Read more


Grand Prix Radio added to DAB+ network MTVNL
22.07.2022 - Netherlands Netherlands
Grand Prix Radio can be received in large parts of the Netherlands on DAB+. Since Friday, the station of Formula 1 commentator Olav Mol can be heard via the MTVNL network on channel 7D. The radio station still has the broadcasting rights for radio in our country this year. Partly because of this, the listening figures of Grand Prix Radio have already risen sharply in recent months.

(RadioWereld.NL) Read more


New Digital Radio NL campaign targets cars with DAB+ as standard
19.07.2022 - Digital Radio NL WorldDAB Member - Netherlands Netherlands
Digital Radio NL has launched a new campaign. A unique form of outdoor advertising that allows one-on-one communication during refuelling: digital displays from CS Digital Media at petrol stations. Smart use is made of vehicle detection during refuelling. Only cars equipped with DAB+ as standard, newer than December 2020, will be targeted. Ten different DAB+ messages from DJs/presenters from various radio stations are shown on the displays parallel to the broadcast schedule of their radio station.

(Digital Radio NL) Read more


Wild FM Hitradio starts with God Radio on DAB+
15.06.2022 - Netherlands Netherlands
Bas Emons, owner of the regional commercial radio station Wild FM Hitradio, starts a second radio station called God Radio. From Friday (17 June 2022) the Christian radio station can be heard on DAB+ via the national DAB+ network 7D (MTVNL). For the start of broadcasts, the radio station will feature a distinctive and inspiring schedule featuring contemporary Gospel & Christian Hits.

(radiowereld.nl) Read more


Q Music Foute Uur new on national DAB+
15.06.2022 - Netherlands Netherlands
Q Music Foute Uur can now be heard nationally on DAB+. The radio station can be heard via the new national DAB+ network on channel 9C. Q Music Foute Uur has been available for several years as a non-stop radio station on the Internet and as a radio program on Q Music itself. As of today, the radio station can also be heard on the digital airwaves.

(mediamagazine.nl) Read more


“Digital Radio Week” in the Netherlands
06.06.2022 - Digital Radio NL WorldDAB Member - Netherlands Netherlands
The public and commercial radio stations are once again organising “Digital Radio Week.” From Monday 6 to Friday 10 June, the radio stations will pay extensive attention to DAB+. The action week will be held for the ninth time. From Monday, for five days, attention will be paid to radio via DAB+ by the public and commercial radio stations. How the stations will implement this week differs per station. Most radio stations will start giving away DAB+ radios again.

(Radiowereld.NL) Read more


New national commercial DAB+ network now at full power
06.06.2022 - Netherlands Netherlands
The new national commercial DAB+ network is now running at full power. In recent days, Broadcast Partners has adjusted the last channels and put them on the planned power, RadioCorp director Herbert Visser confirms to RadioWereld.NL. Initially, all 29 planned transmitters, spread across the country, were switched on, but some of the transmitters still ran at reduced power, due to the worldwide chip shortage.

(RadioWereld.NL) Read more


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Key Information

Status: regular
Population: 17.1 million
Population coverage: Sparkline Graph 95%
Services: 112 DAB+, 1 DMB, 1 Data
Line-fit automotive sales (cumulative): 1,807,000 devices
New cars with DAB/DAB+ as standard: Sparkline Graph 99%
Total Sales (cumulative): 3,937,000 devices
Last update: 26.02.2024

Useful Links

www.digitalradio.nl
DAB+ retail - Radiowinkel