Denmark - Current situation - History
02.09.2011
Denmark is one of the most successful DAB markets in the world. With 33% of the population accessing digital services, Denmark has the highest number of DAB users per capita in the world.
The public broadcaster, Danish Radio (DR) has been an enthusiastic supporter of digital radio since it began trials in 1995. Regular services have been available since 2002.
In 2009, the Danish government agreed that commercial radio stations would be offered the opportunity, through a beauty contest, to broadcast on the second multiplex. This was won by a Danish consortium, with stakeholders including a newspaper group
From 1st of November DR will only broadcast on multiplex 1, and multiplex 2 is reserved for commercial broadcasters.
Two multiplexes deliver 17 stations from DR, and there are two commercial stations represented on DAB: Pop FM and NOVA fm.
The Danish market is now looking to the government about a decision on the futue of digital radio and a possible FM switch off.
Over one third of the 2.5M Danish households has one or more DAB radios and around 8% of all radio listening is to a DAB set.Cumulative set sales in 2010 are around 1.5 million.
A third multiplex is planned for regional and local stations.
24.08.2011
Denmark is one of the most successful DAB markets in the world. With 33% of the population accessing digital services, Denmark has the highest number of DAB users per capita in the world.
Outdoor coverage in Denmark is more than 90% and indoor coverage will rise to 95% by the end of 2010.
The public broadcaster, Danish Radio (DR) has been an enthusiastic supporter of digital radio since it began trials in 1995. Regular services have been available since 2002.
In 2009, the Danish government agreed that commercial radio stations would be offered the opportunity, through a beauty contest, broadcast on the second multiplex. This was won by a Danish consortium, with stakeholders including a newspaper group.
Two multiplexes deliver 17 stations from DR, and there are two commercial stations represented on DAB: Pop FM and NOVA fm.
The Danish market is now looking to the government about a decision on the futue of digital radio and a possible FM switch off.
Over one third of the 2.5M Danish households has one or more DAB radios and around 8% of all radio listening is to a DAB set.Cumulative set sales in 2010 are around 1.5 million.
A third multiplex is planned for regional and local stations.
The Governmentis spending EURO 1.5M on a national information campaign on digital radio during 2010. Meanwhile, industry body, DAB Digital Radio Denmark, will focus on marketing, promotion and communications launch a series of nationwide marketing campaigns during 2010. The DDRD's campaigns will use radio, TV, magazines, newspapers and websites to deliver its message.
22.12.2010
Denmark is one of the most successful DAB markets in the world. With 33% of the population accessing digital services, Denmark has the highest number of DAB users per capita in the world.
Outdoor coverage in Denmark is more than 90% and indoor coverage will rise to 95% by the end of 2010.
The public broadcaster, Danish Radio (DR) has been an enthusiastic supporter of digital radio since it began trials in 1995. Regular services have been available since 2002.
In 2009, the Danish government agreed that commercial radio stations would be offered the opportunity, through a beauty contest, broadcast on the second multiplex. This was won by a Danish consortium, with stakeholders including a newspaper group.
Two multiplexes deliver 16 stations from DR, and there are two commercial stations represented on DAB: Pop FM and NOVA fm.
The Danish market is now looking to the government about a decision on the futue of digital radio and a possible FM switch off.
Over one third of the 2.5M Danish households has one or more DAB radios and around 8% of all radio listening is to a DAB set.Cumulative set sales in 2010 are around 1.5 million.
A third multiplex is planned for regional and local stations.
The Governmentis spending EURO 1.5M on a national information campaign on digital radio during 2010. Meanwhile, industry body, DAB Digital Radio Denmark, will focus on marketing, promotion and communications launch a series of nationwide marketing campaigns during 2010. The DDRD's campaigns will use radio, TV, magazines, newspapers and websites to deliver its message.