WorldDAB: DAB radio is thriving in the U.K.
18.07.2025
- United Kingdom
In the U.K., radio listenership remains strong. Mark Pearson, Ofcom UK’s senior analyst of research and intelligence, made that clear during his talk at WorldDAB Automotive 2025. “Although people in the U.K. have a wider choice than ever of audio content, radio reach and consumption continues to be resilient with 87 percent of adults listening to live radio at least weekly and with over a billion minutes of weekly listening in Q1 2025,” Pearson told the WorldDAB audience. Pearson stated that DAB has helped the UK’s commercial sector grow. “It has allowed for the launch of new independent broadcasters as well as the launch of digital-only extensions, and brands which similarly broadcast on analog and digital platforms,” he said.
(Radio World) Read more