Smooth FM: Radio’s quite achiever makes a lot of noise for the listeners across Australia
03.10.2024
- Australia
One of the big success stories of GfK radio ratings Survey 6, 2024 has to be Nova Entertainment’s Smooth FM. It’s now just over 12 years since Nova Entertainment’s programmer Paul Jackson and former marketing guru Tony Thomas launched the Smooth brand. This week Smooth FM continued its strong ratings run. Along the journey the brand has often been a market leader in Sydney and Melbourne. It’s done a pretty good job on a national rollout too via DAB+. Smooth FM Adelaide is the most popular DAB+ radio station with 44,000 listeners (cume), an increase of 8,000 listeners; Smooth FM Perth is the most popular DAB+ station in Perth with 81,000 listeners (cume); Smooth FM Brisbane is second the most popular DAB+ station in Brisbane with 65,000 listeners.
(Mediaweek) Read more