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Cridland: "DAB means even more new stations"

12.09.2024 - WorldDAB News - British Broadcasting Corporation (BBC) WorldDAB Member

James Cridland writes: "I was at Radiodays Asia last week (and Podcast Day Asia as well, which I was programming). My time was mostly focused on the podcast bits, though I was happy to interview the excellent Jacqueline Bierhorst from WorldDAB on-stage (above). DAB is now gaining a lot of interest from a number of Asian countries, which is good - many are in “trial” (never quite sure what there is to trial, to be honest), but very good to see. And why wouldn’t they be interested in DAB? It offers, among other things, a surprising amount of new choice: allowing broadcasters to grow their offerings to attract more new listeners. The UK’s Global has just announced twelve brand new radio stations - all sister stations for Global’s existing brands (not sure what yet though). Wow. Meanwhile, its rival Bauer is to launch Greatest Hits Radio 60s, a spinoff from the main station. And the BBC is ploughing on with new services, too."

(James Cridland) Read more