A campaign for the DAB+ brand uses emotional im-
agery and an authentic atmosphere to focus on the
listening..., integration of overarching
topics (e.g. 100 years of radio) as well as genre communication (e.g. focus..., There is no communication line for a call -to-action (CTA) in image communication and the increasingly..., Off -air campaigns
that focus primarily on programme content while using only the smallest brand quadrangle..., The switchover communication at the least must include a call to action (CTA) such as "Switch now!...
New WorldDAB member Radio Screen is a metadata distribution platform for DAB+, RadioDNS Hybrid Radio and internet radio stations.
Radio Screen enables radio stations to display slideshows to accompany their audio programmes illustrating music, talk shows and advertisements on the screens of vehicles equipped with a DAB+ or a DNS Hybrid Radio receiver. We learn more about Radio Screen's offer in this...
Regulator of Bosnia and Herzegovina (Regulatorna agencija za komunikacije/RAK) published a public call..., In the call, the regulator sets out deadlines for the licensee: no more than nine months from the date...