Juande Mellado, new FORTA president
The Federation of Autonomous Radio and Television Organisations (FORTA) has appointed Juande Mellado, director general of Radio and Television of Andalusia (Canal SUR - RTVA), as its new president. Mellado, who already led FORTA in the first half of 2020, has pointed out the digital transformation of regional radio and television stations as a key axis of its management. According to Mellado, this will allow regional television and radio stations to compete in a constantly evolving audiovisual market, marked by a growing consumption of on-demand content and new players in the sector. The arrival of Juande Mellado as president of FORTA coincides in time with the announcement of an agreement between this regional body and RTVE to jointly promote the implementation of Digital Terrestrial Radio, in DAB+ standard, and to fight against piracy.
(Gorka Zumeta) Read more