29.11.2023
Kronehit wants to "keep Ö3 busy" and overtake it with its fleet of DAB+ stations
Kronehit will launch four new radio channels via DAB+ digital radio in 2024. Kronehit managing director Mario Frühauf has been the new president of the private broadcasters' association VÖP since Tuesday. "After years of fighting against legal restrictions, we can launch additional terrestrial radio channels," he says. "These will be four products that have nothing to do with the Kronehit brand and appeal to completely different target groups. It will be a well-orchestrated fleet with the aim of further strengthening our market position."
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