14.07.2023
DAB+ in Germany's ma 2023 Audio II: New record figures for digital radio
According to ma 2023 Audio II, 52 million people use radio services daily (Mon.-Fri.). In the most recent study published by the Arbeitsgemeinschaft Media-Analyse (agma), DAB+ radio has maintained steady growth: DAB+ is listened to by 28.6 per cent (ma 2023 Audio I: 28.5 per cent) in the segment of the widest listener group (WHK) and is especially used in the target group of 30- to 59-year-olds (WHK: 33.6 per cent - ma 2023 Audio I: 32.0 per cent). According to the study, it is particularly the radio stations broadcast nationally via DAB+ that are recording significant increases in listener numbers.
(Digitalradio Büro Deutschland) Read more