Missing child, her photo on car radios and taxis via DAB+
Just like they used to do with milk cartons, but in a digital version: the photo of Kata, the little girl who disappeared yesterday in Florence, now appears on many car radios thanks to the initiative of 24 local Tuscan radio stations in the Media DAB consortium. The initiative is intended to support the search for little Kataleya Alvarez; the radio stations have replaced the slides of the song covers on air with photos of the missing little girl, and the taxis of the Società Coop Tassisti Firenze (TAXI 4242), are tuned in to DAB+ on one of the radios, so that they can make their customers aware of the search still underway.
(La Nazione) Read more