10.02.2017

Switzerland

DAB+ campaign kicks off in Switzerland

World Radio Day, next Monday, February 13, 2017, marks the start of the preliminary phase of the quadrilingual campaign which will move the radio in an emblematic way to move from the analogous standard to the digital standard. Entitled "La radio déménage", this campaign will feature first distracting radio spots on many radio programs.

(dabplus.ch) Read more