ARD and Deutschlandradio to start cross-media nationwide marketing campaign for DAB+
From 2 May 2017, ARD and Deutschlandradio will start a nationwide advertising campaign with a new brand appearance for DAB+ radio. The campaign will include radio, television and internet, as well as print and online advertising. DAB+ has also been given an eye-catching new logo, for broadcasters, manufacturers and retailers to promote the radio standard.
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