23.05.2016

UK: digital radio heard by 57 percent of population

Rajar reports the total number of adults who claim to own a DAB radio, is up 14 percent year-on-year. According to the report, DAB leads in the total digital listening hours, with an estimated 310 million hours on a weekly basis. DAB also leads in the share of all digital radio listening, comprising 30.9 percent of the total 44.1 percent of listening done through a digital platform; DTV earned 5.4 percent, while 7.8 percent listened online or through an app.

(Radio World) Read more