DAB+ promotional campaign on the radio: Nationwide advertising campaign starting on 9 November
From 9 to 22 November, ARD, Deutschlandradio, independent radio stations and other members of Digitalradio Deutschland e.V. are joining forces for this year’s DAB+ autumn campaign. Through trailers and radio adverts, print and outdoor advertising, social media campaigns, competitions and other on-air initiatives, DAB+ digital radio will be visible and audible nationwide. This cross-media campaign highlights the benefits of digital radio reception whilst also focusing on the diversity and enjoyment of listening to the radio.
(Digitalradio Büro Deutschland) Read more
