18.09.2026

IBC2026: Radio remains a strong presence in cars, whilst the European sector steps up its efforts to ensure its presence in vehicles

Radio continues to play a prominent role in cars, but the rise of new digital architectures in vehicles has necessitated a more coordinated approach from the sector to preserve direct access to broadcast content. This was one of the key points raised at the forum ‘Broadcast radio’s moment: resilient, relevant, irreplaceable’, held this Sunday (13th) during IBC2026 in Amsterdam. Data presented during the event reinforced the importance of in-car radio, whilst industry representatives outlined regulatory initiatives, public policies and DAB+ applications aimed at ensuring the continuity and evolution of this presence.

(tudoradio.com) Read more