Commercial radio reaches 12.7 million Australians
Commercial Radio & Audio (CRA) has welcomed the GfK Survey 1, 2026 results. The industry reaches 12.7 million Australians weekly - sustaining the consistent audience performance that has defined the medium since mid-2022 through a global pandemic, platform fragmentation and an increasingly competitive media landscape. Lizzie Young, CEO of CRA said: "The commercial radio industry is entering an exciting new chapter - one defined by a level of industry collaboration for the benefit of audiences and advertisers alike. Our members are reaching audiences across AM, FM, DAB+, streaming and podcasting, and the investment in platforms like CRA Audio ID and RadioApp means we are delivering the precision, transparency and scale that advertisers require."
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