Switzerland’s FM switch-off speeds up DAB+ transition
Roughly six months after Switzerland’s public broadcaster SRG SSR switched off FM, its radio stations still hold the largest market share across all language regions, at 53%. While total radio reach declined as expected compared to the previous half-year, the drop is primarily attributed to the early-2024 FM shutdown. For the first time since the end of FM broadcasting by SRG SSR in late 2024, Mediapulse AG, the organization responsible for measuring radio and TV audiences in Switzerland, has released reliable figures on radio usage. Nationally, SRG SSR’s group of stations saw a 6-percentage-point drop in market share compared to the same period last year, which is well within expectations. These results are consistent with SRG SSR’s quarterly figures released in April.
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