Switzerland: SSR encourages its listeners to opt for DAB+.
FM ceased broadcasting in Switzerland on 31 December, marking a definitive transition to DAB+. SSR is strongly encouraging the adoption of this technology, highlighting its many advantages: better audio quality, optimised coverage and reduced environmental impact. A change that is transforming the way we listen to radio every day. The recent closure of FM on 31 December has enabled SRG to accelerate its digital transition. The resources freed up are being reinvested in new services such as Play applications, podcasts and streaming. The integration of DAB+ with voice assistants and in-car multimedia systems is also opening up new opportunities. Thanks to these developments, SRG is rapidly adapting its offering to new listening habits and is offering more dynamic formats, particularly for younger audiences.
(La Lettre Pro de la Radio) Read more