Radio is "relentless" says WorldDAB President Jacqueline Bierhorst at international event
WorldDAB President Jacqueline Bierhorst has described radio as “relentless” and calls for continued collaboration to ensure broadcast radio’s prominence in the car dashboard. International organisations including EBU in Europe and NAB in United States came together to highlight broadcast radio’s strength, and new in-car opportunities at the annual WorldDAB Automotive event on Thursday 13th June. Over 300 executives from across the global automotive and broadcast sectors gathered in Prague, Czechia to talk radio. Setting the scene, WorldDAB President, Jacqueline Bierhorst made a passionate call for continued collaboration to ensure broadcast radio’s prominence in-car. She described radio as “relentless” for its longevity and added: “We all have to pull together to ensure that DAB+ remains at the heart of the dashboard, in the best quality possible.”
(Radio Today UK) Read more