18.04.2024
Virgin Radio launched on DAB+ at 4pm
The handover from Virage Radio to Virgin Radio took place on 15 April at 4pm. This is the first stage in Espace Group's strategy to relaunch the brand in France. On FM, of course, but also on DAB, where Virgin Radio, 'THE rock station', is hoping to establish itself rapidly. Virgin Radio is taking over the FM and DAB+ broadcasts of Virage Radio, an Espace Group station already firmly established with a rock programme in over 30 French cities. Virgin Radio has been broadcasting its programmes on FM (Lyon, Grenoble, Chambéry, etc.) and DAB+ in France's main cities (Paris, Marseille, Bordeaux, Nantes, Nice, Lille, Strasbourg, etc.).
(La Lettre Pro de la Radio) Read more