30.06.2023

Germany

kulthitRADIO in NRW plays out display ads for clients

Advertisers now have the chance to strengthen their audio campaign on kulthitRADIO with display ads. Thanks to DAB+ technology, kulthitRADIO is the first state-wide DAB+ station in North Rhine-Westphalia to be able to play out images on in-car displays and on display-enabled DAB+ home devices. A purely auditory advertising campaign is supplemented by visual display advertising to accompany the campaign. This combination can significantly increase the activation performance of the advertising.

(STUDIO GONG) Read more