18.05.2023
DAB dominates UK digital listening
Today RAJAR announced 49.4 million adults or 88% of the adult (15+) UK population tuned in to their selected radio stations each week in the first quarter of 2023. 67% of weekly listening hours are consumed digitally. Listening via a DAB has 40% share of listening, Online has a 24% share and DTV is 3%. AM/FM listening hours are less than a third with 32%. In an average week, digital listening accounts for 682 million hours; DAB has a 59% share of digital listening hours, DTV 5%, Website/Apps 15%, Smart Speaker 21%.
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