10.11.2021
Germany: 91% expect radio as standard in the car
According to a study published by the Edison research almost all (91 percent) of German respondents said that terrestrial radio should be standard equipment in every car. This trend runs through all age groups. The survey also shows that a factory-installed radio has a major influence on consumers' purchasing decisions: 81 percent of potential car buyers in Germany stated that they would rarely buy or lease a vehicle without a built-in radio. Drivers in Germany listen to the radio significantly more than any other audio source: 45 percent of those surveyed stated that they often listen to the radio in their cars. 20 percent use online music streaming services, 13 percent listen to CDs.
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