25.10.2018
Online and in-car boosts for digital radio
Digital listening was boosted further by increases in online listening and in-car DAB. 52.4% of UK radio listening is now done via a digital platform. According to the latest set of radio audience figures for the third quarter of 2018, total digital listening hours grew by 5.4% year on year, or 27.5 million hours. DAB listening in cars accounted for 11 million hours (or 40%) of all digital listening growth, while listening in home via online/Apps accounted for 13.5 million hours (or 49%) of all digital listening growth.
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