Netherlands

Last update: 22.05.2020 - older versions

The Dutch launch of DAB+ has been called the most successful yet in Europe, thanks to high sales figures for digital receivers. The commercial radio stations (VCR) and the public radio stations (NPO) both have 95% coverage. NPO extended coverage of its existing DAB multiplex from 70% to 95% in early 2014, and migrated services to DAB+ in 2013. Commercial stations were launched from 1st September 2013 and the total number of stations increased from 9 to 21.

Digital Radio Netherlands is leading the promotion of DAB+, using the international DAB+ logo. 

Increase in national services with DAB+ vs FM

By using DAB+ the national public broadcaster NPO went from 4 channels on FM to 15 currently on DAB+.

For the national commercial broadcasters: at present, they have gone from 9 on FM to 18 currently on DAB+.

For regional stations, by using DAB+ their coverage area becomes much greater.

Regional stations

In the first quarter of 2020, ten local DAB+ ensembles with over 40 stations went into operation in the Netherlands. DAB+ licences were issued for a total of 22 regions, with broadcasts on air in large cities such as Amsterdam and The Hague as well as rural parts of the country.

Last update: 26.09.2014 - older versions

The public broadcaster’s population coverage is currently 95%. The commercial broadcasters’ reached 95% outdoor coverage on 1st September 2013. NPO extended the network with a further 14 transmitter sites in early 2014. By 2015, the network will be further extended with an additional 24 transmitter sites, enabling good indoor reception across virtually all of the Netherlands.

NPO Coverage 2014 - 95% outdoor                               NPO coverage September 2017

                                              

VCR coverage 2014 - 95% outdoor

Last update: 02.06.2016 - older versions

In this country there are

on air.

The Netherlands has two national multiplexes (NPO and VCR) and one (national) layer consisting of five regional multiplexes (frequency block 9D is used twice).

Furthermore the layer of MTV-NL is also national consisting of 9 regional muxes.

In total, there are 94 DAB+ simulcast, 18 DAB+ exclusive, 1 DMB simulcast, 1 Data exclusive (TPEG) programmes. 

Dynamic slideshow is used on NPO Radio 1 (public broadcaster), which airs weather, traffic, headlines and news.

National

There are two regular national DAB+ multiplexes, 5 regular regional multiplexes and one trial national DMB multiplex on air. The NPO national DAB+ multiplex carries eleven programmes from public service broadcaster NPO; four are simulcasts of regular FM/AM radio broadcasts and seven are exclusive to DAB+ and are broadcast also online. In May 2014 Dutch public broadcaster NPO started transmitting slideshow images (SLS) via DAB+ on the majority of its programming channels. Broadcast Partners operates the national commercial multiplex and carries 18 DAB+ services (9 exclusive to DAB+ and 9 simulcasts of FM stations) as well as TPEG traffic information data service.

-       NPO (public broadcaster) mux : 4 simulcast and 7 DAB+ only (NPO will add 4 extra DAB+ 

-       VCR (commercial broadcasters) mux : 9 simulcast and 9 DAB+ only (and 1 TPEG)

-       MTV-NL: 3 simulcast and 2 DAB+ only, and 1 DMB simulcast channel

Regional

There are 13 simulcast (no dab+ only) regional public services on air.

There are 31 simulcast (no dab+ only) regional commercial services on air.

-       9D-north: 15 simulcast

-       6B: 16 simulcast

-       8A: 17 simulcast

-       9D-south: 13 simulcast

-       7A: 17 simulcast

More information on the regional multiplexes is available at http://radio-tv-nederland.nl/dab/dab-overzicht-roos-nlco.html.

Feature of exclusive services on DAB+ digital radio in the Netherlands

Sky Radio Christmas is on air every year from 1st of October till end of December (3 months in a row). The rest of the year it is Sky radio Hits (non-stop station).

   

Simulcast on AM / FM Exclusive on digital Total of services
DAB+ programmes 94 18 112
DMB programmes 1 0 1
Data services 0 1 1
Total9519114

Last update: 14.02.2020 - older versions

In the Netherlands, 60% of weekly radio listening in the Netherlands is done in cars or on the move and 20% of all listening time is in cars.

Co-operation with car industry is crucial to the success of DAB+ and the automotive industry is supported through information sessions where car audio retailers and installers are kept up to date with developments in digital radio and supporting marketing campaigns promoting DAB+ digital radio listening. 

Each year approximately 400,000 new cars are sold.

The website http://digitalradio.nl/apparatuur provides solutions for after-market in collaboration with several companies and is constantly updated.

Last update: 26.06.2018 - older versions

Over 875,000 devices, including  domestc and line fit automotive have been sold. 39% of new cars sold have DAB+ fitted as standard. 

 

 

 

Last update: 20.05.2014 - older versions

MTVNL is currently testing DMB transmissions in The Hague area.

Last update: 09.02.2018 - older versions

Key features of regulation for digital radio in the Netherlands are:

  • Two national MUX, one public and one commercial, using DAB+
  • All of the current national FM commercial broadcasters are now transmitting in DAB+
  • All new FM and MW licenses (granted in 2011) contain a condition to broadcast digitally (simulcasting)
  • The Dutch government issues DAB licences and determines the terms and conditions that apply to the use of DAB in the Netherlands. It was announced that Band III and L-Band should be used for DAB based services. Broadcasters may choose to use DAB, DAB+ or DMB. The majority of interested parties have chosen DAB+.
  • National commercial stations have obtained a multiplex licence for a minimum of 16 DAB stations. Regional stations (both public and commercial) had until 10 June 2011 to inform the minister if they would use a commercial regional mux, or piggy back on an already issued mux (operated by MTVNL). Local radio is interested in Band III as well.
  • Mobile TV Netherlands (MTVNL) owns a licence for nationwide mobile TV, radio and data broadcast in Band III and currently has an extensive test network operating in the Haaglanden, Hilversum and the Eindhoven regions.
  • By September 1st 2015, 21 services (from 13 regional public stations) were on air and the regional commercial services will start in all allotments.
  • 34 regional radio stations will be able to receive DAB+ licenses. Only commercial radio stations that already have a legal permit for DAB+ may enrol for consideration. Licences were awarded Aug. 10 2015
  • 2016: review on the development of digital radio.
  • Depending on success of digital radio, DSO is possible – with potential date of 2023.
  • Important indicators: >50% of households own a digital radio and developments in other European countries.
  • Public broadcaster NPO switched off AM on the 1st September 2015 and from then on will use DAB+ instead of AM for broadcasting NPO Radio 5. 

Last update: 24.04.2020 - older versions

2019 Campaign

This DAB+ advertisement published by The Netherlands digital radio marketing body digitalradio.nl uses radio's well known personalities and DJs to tell listeners that they are now broadcasting their shows on DAB+, where they can listen to DAB+ (in their home, on the bicycle and in the car) and about the new programme content they'll find on DAB+. The advert reinforces the improved quality of sound with DAB+ using the slogan "DAB+ the new sound of radio!"

2017 Campaign

The Netherlands is on track when it comes to the roll out of DAB+ according to research by Digital Radio NL. Data shows that since the start of the campaign "Let's get digital 'in May 2014, the awareness of digital radio increased to 72%. The number of DAB+ radios sold in 2016 increased by 33% compared to 2015.

The joint marketing campaign “let’s get digital” was launched Q2 2014 and supported by public and commercial broadcasters and the Ministry of Economic Affairs. 

The website http://www.digitalradio.nl/ was set up to raise awareness of DAB+ in The Netherlands.

 

2016 Campaign

Digital Radio NL campaign

Flight 1 -> February 15 until March 6

Flight 2 -> April 11 until May 1

Flight 3 -> May 30 until June 12

Flight 4 -> August 15 until September 4

Flight 5 -> September 26 until October 7

Flight 6 -> November 28 until December 18

2015 Campaigns
Summer 2015  

A TV campaign ran on NPO, NPO2 and NPO3 using radio personalities to promote digital radio.  

DAB+ Let’s get digital 1 from DAB+ Digitale Radio on Vimeo.

DAB+ Let’s get digital 2 from DAB+ Digitale Radio on Vimeo.

 

Spring 2015 

A spring campaign for Digital Radio+ (DAB+) was launched on the national radio stations. Here listeners are reminded of the benefits of digital radio. Former radio deejay Leo van der Goot is featured in the ad spot.The Spring spot on the radio is one of the campaigns to be launched this year for DAB+. This year again various activities are organised to increase awareness of DAB+. At the AutoRAI event a presentation will be given to inform the automotive industry about digital radio. Minister Kamp will hold talks with the automotive industry to deliver more new cars as standard with a DAB+ digital radio.

Mobile TV NL launches DAB tests
22.07.2013 - Netherlands Netherlands
Mobile TV Netherlands (MTVNL) is preparing to broadcast mobile TV via the DAB standard, Totaal TV. Tests are being conducted in a number of regions. MTVNL received in 2009 one of the two licenses available for mobile TV. The plan to broadcast in T-DMB was not realised. To receive TV, tablets and smartphones need an adapter.

(Telecompaper (subscription)) Read more


Dutch research reveals high consumer awareness of DAB+ pre-launch
18.07.2013 - Netherlands Netherlands
New research shows awareness of DAB+ to be higher than than expected at this stage of rollout, with almost 3 million people of having heard of DAB+. The national DAB+ network will be rolled out later this year in the Netherlands however there has not yet been a comsumer marketing campaign. In particular, improved sound quality for both current and future DAB+ stations have been quoted as the mains reasons to listen to DAB+.

Read more


Dutch radio channels investigate use of ad images via DAB+
18.07.2013 - Netherlands Netherlands
The 538 radio group and Ster are exploring ad images sent along DAB+ radio broadcasts, Emerce reported. A number of radio stations will start using the new digital signal in the fall, including 538, Q Music, Sky Radio, SLAM!FM, Radio Veronica, 100% NL, Sublime FM and BNR news radio. DAB + supports the delivery of a (still) image.

(Telecompaper (subscription)) Read more


SublimeFM available via DAB+ in the Netherlands
11.07.2013 - Netherlands Netherlands
The national commercial station SublimeFM is also transmitted by DAB +. On Friday night the station was added to the multiplex on channel 11C.

(Radio NL) Read more


Politicians, Public and commercial broadcasters join forces to make digital radio success
05.07.2013 - Netherlands Netherlands
Mr. Fisher from the Ministry of Economic Affairs, Agriculture and Innovation said that the Netherlands working with Germany, the United Kingdom and Norway could campaign for a European policy on digital radio. Today all the public radio stations are available via digital radio in Randstad, North Holland and Central Netherlands.

(Radio NL) Read more


Number of commercial DAB+ stations grow in the Netherlands
02.07.2013 - Netherlands Netherlands
Three additional radio stations were added to the Dutch commercial multiplex on 2 July 2013. Consequently the number of commercial stations in the Netherlands has grown from 7 to 10. A further 8 stations are scheduled to be broadcast via DAB+ in the next few months.

(Radio NL) Read more


Radio station 100% NL brings own DAB + receiver to market
27.06.2013 - Netherlands Netherlands
Radio station 100% NL, in cooperation with Sangean will be the first private radio station in the Netherlands to bring out its own DAB + receiver. Starting next week, listeners of 100% NL are able to buy their radio from a number of shops.

(100% NL) Read more


Radio station 100% NL brings own DAB + receiver to market
27.06.2013 - Netherlands Netherlands
Radio station 100% NL, in cooperation with Sangean will be the first private radio station in the Netherlands to bring out its own DAB + receiver. Starting next week, listeners of 100% NL are able to buy their radio from a number of shops.

(Radio NL) Read more


18 commercial stations to be made available on DAB + in the Netherlands
26.06.2013 - Netherlands Netherlands
Last Monday, Radio Maria was added to the multiplex on channel 11C making seven radio stations available on DAB+ on the commercial multiplex. Soon Skyradio, Radio Veronica and Sublime FM will be added to the range. In time 18 stations will be made available on DAB+.

(Radio NL) Read more


NPO to accelerate rollout of DAB+
06.06.2013 - Netherlands Netherlands
From the end of 2013 NPO has decided to accelerate the rollout of the DAB+ network so listeners can enjoy the benefits of digital radio, such as better quality, more channels and additional information.

(www.radio.nl) Read more


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Key Information

Status: regular
Population: 17.0 million
Population coverage: Sparkline Graph 95%
Services: 112 DAB+, 1 DMB, 1 Data
New cars with DAB/DAB+ as standard: Sparkline Graph 43%
Total Sales (cumulative): 1,519,000 devices
Penetration by household: Sparkline Graph 24%
Last update: 16.12.2019

Useful Links

dabforum.nl
DAB+ information news site
Digital Radio+
Dutch Government
Mobile TV Netherlands (MTVNL)
Public broadcaster (NPO)
Digital Radio Receivers for sale - Radiowinkel
Tivoli Audio Netherlands