Case Studies

 

New case studies show how different markets are converting drivers to digital radio and raising awareness with both dealerships and customers

In advanced markets the majority of new cars come with DAB+ as standard - 98% in Norway, 92% in the UK and 85% in Switzerland. Across Europe, Digital Radio rollout organisations are working closely with the automotive sector to ensure all new cars come with digital radio and with dealerships and retailers to drive sales of adapters for cars already on the road.