DAB Slide show pictures enables advertisers to couple pictures with audio magnifying consumer brand awareness *** A typical DAB kitchen radio consumes a third less power than an energy saving light bulb *** DAB+ offers lower infrastructure costs for new services than any other digital radio platform *** Over 50 different combined DAB/DAB+ receiver models commercially available *** There are more DAB radios available than any other digital radio platform *** DAB family of standards is extremely flexible - it is easy to transmit DAB, DAB+ and DMB on the same transmission ***

SUMMER OF SPORT PROMOTION FOR PURE HIGHWAY (03-03-2010)


London 2nd March 2010 – The world's first plug and play in-car digital radio, the PURE Highway, is to benefit from on-air promotion worth £200,000 in the months leading up to 2010's summer of sport as part of a co-marketing campaign with a portfolio of stations including Absolute Radio, talkSPORT, Planet Rock and Classic FM.
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