Thriving digital listening opens up new opportunities

22.05.2015 - United Kingdom United Kingdom

Simon Kilby, head of marketplace at Bauer Media: The growth in digital opportunities for advertisers is flourishing with over half of all radio listeners owning a DAB digital radio (52%). Crucially, UK digital radio listeners are 19% more likely to notice adverts on the radio than the average UK adult.

(Media Week) Read more