Click to return to the index page
You are not currently logged in. Member Login
Become a member | Forgot your password? | Activate account
  • Home /
  • News /
  • UK to become the first market to exceed 70% digital adspend

UK to become the first market to exceed 70% digital adspend

09.12.2019 - United Kingdom United Kingdom

The UK ad market is expected to grow by 4.9% in 2020, up from 3.2% in 2019, according to Zenith's latest Advertising Expenditure Forecasts. Driving that growth will be a 6.9% jump in digital spending, Zenith said - and by 2022, the agency expects that 71% of UK adspend will be allocated to digital media.

(Mediatel) Read more